Why Online Customer Service is So Important [INFOGRAPHIC]

Want some compelling reasons to invest in your online customer service processes? Since 2000, the number of internet users has grown 528%. Since 2009, the number of American companies engaging in social marketing has jumped from 15% to 88%. How about this one: 90% of all purchases are influenced by social media.

Web marketing company Customer Magnetism recently gathered information from all corners of the internet to track the evolution of the web from a developing force 10 years ago to a vital, interconnected part of daily life today. While half of Americans claimed in a recent poll that Facebook is just a fad, the infographic below shows that the web and social media (in all its evolving forms) are here to stay as powerful channels for consumer engagement and customer service:

The Online Population Boom

Created by Customer Magnetism, an award winning Internet marketing agency.

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