The Water Environment Federation Selects Parature On-Demand Support Software For Associations

Integrated Software Suite Empowers Users to Choose Their Own Method of Support

Vienna, VA - September 20, 2007 - Parature, a global leader in on-demand customer support and help desk software, announced today that the Water Environment Federation (WEF) has selected Parature Support Software for Associations to manage the support needs of their 32,000 members and an additional 50,000 customers. WEF is a not-for-profit technical and educational organization representing water quality professionals throughout the world. WEF and its member associations work to achieve their mission of preserving and enhancing the global water environment.

WEF serves a considerable number of water quality professionals globally, according to Lori Jordan, Director for Association Services, and their utilization of general email for support requests was not an adequate solution to provide their members and customers effective support. They needed a solution that reduced the number of mounting support requests. Implementing Parature Support Software for Associations ensures exceptional service without requests ‘slipping through the cracks,’ and enables member, customer and staff self-service.

“Implementing Parature software will provide us with the necessary and valuable tracking we require, as well as enable us to provide the level of service our members deserve helping us to ensure membership growth and retention,” stated Jordan. “Additionally, the software will provide our members and customers access to a fully integrated online Knowledge Base (KB) containing a wealth of information and empower our users to choose their own method of assistance.”

Parature is a Software-as-a-Service (SaaS) provider that enables organizations to fundamentally change the way they support their members by enabling member self-service, increasing member retention and reducing the cost of support. The Parature suite of modules is seamlessly integrated into one solution allowing organizations to effectively manage all of their support needs. This dynamic, online software provides all of the tools necessary to resolve issues quickly and reliably, increasing satisfaction ratings.

“Associations, today, are consistently challenged by declining memberships, an overwhelming number of phone calls and email containing repetitive questions and the burden of responding to those questions within defined timeframes,” said Duke Chung, Parature President and CEO. “Parature is paving the way to provide associations with ‘cutting-edge’ technology to reduce the repetitive questions, reduce the cost of member support, increase member retention and improve the efficiency & effectiveness of their support teams.”

About Parature

Parature enables organizations to better serve, support, engage with and retain their customers via the Web. Industry-leading, on-demand Parature Customer Service™ software provides customer service organizations with a comprehensive, multi-channel way to meet the growing expectations of their customers.  With more than 10 years experience, Parature serves organizations in a wide variety of industries worldwide and helps support more than 16 million end users. Parature is among Inc. Magazine's Top 100 Fastest Growing Private Software Companies and is the recipient of numerous product, technology, and leadership awards. Today, the Parature name is synonymous with innovation and value in Web-based customer service software, strategies and best practices. Parature is headquartered in Vienna, Virginia with offices in San Francisco and the U.K. For more information, visit www.parature.com or follow @parature on Twitter.

About About WEF

Formed in 1928, the Water Environment Federation (WEF) is a not-for-profit technical and educational organization with 32,000 individual members and 80 affiliated Member Associations representing an additional 50,000 water quality professionals throughout the world. WEF and its member associations proudly work to achieve our mission of preserving and enhancing the global water environment.

Media Contact

Dayna Tenorio
Parature, Inc.
+1-703-564-7758 x1170
dtenorio@parature.com
www.parature.com